The measure would allow adults age 21 and older to possess up to
one ounce of marijuana, cultivate up to six plants and sets rules for
commercial cultivation, manufacture and sale. It includes rules aimed at
keeping cannabis products from children, preventing impaired driving and
requiring licenses for sellers.
There is no
guarantee California will vote to legalize recreational marijuana in November,
but political operative and father of four Daniel Conway has already staked his
future on it.
Conway left his
job as chief of staff to Sacramento’s celebrity mayor, former Phoenix Suns NBA
basketball star Kevin Johnson, to help start the marijuana investment company
Truth Enterprises.
He is one of
hundreds in the most populous U.S. state already pushing ahead with plans to
enter a market experts say will be worth $4 billion by 2020.
“I’m someone of an
age and of a demographic that sees the legalization and normalization of
marijuana as inevitable,” said Conway, 35. “This was a chance not just to build
companies but to build an industry.”
With a population
of nearly 40 million people, and a thriving medical marijuana trade legalized
20 years ago, California already has the United States’ largest legal marijuana
market. Legalization of recreational pot would generate an estimated $1 billion
in additional taxes per year.
If voters in November
approve a measure to legalize and tax marijuana that qualified last Tuesday for
the ballot, California would be the fifth U.S. state – and by far the largest –
to allow marijuana for recreational use, joining Colorado, Washington, Oregon
and Alaska, as well as the District of Columbia.
A similar ballot
initiative failed in California in 2010, but recent polls show strong support
for legalization. The latest effort is backed by mainstream leaders including
Lieutenant Governor Gavin Newsom, who helped negotiate the regulations and
taxes it would impose.
Eight other
states, including Nevada and Maine, also have recreational or medical marijuana
proposals headed for their 2016 ballots. California’s sheer size as the world’s
6th largest economy means a decision by its voters to legalize marijuana could
accelerate the trend elsewhere.
“I don’t believe
there will be any precedent in the United States that can compare to it except
for maybe the Gold Rush,” said Leslie Bocskor, whose Nevada-based private
equity firm, Electrum Partners, advises and invests in marijuana-related
businesses.
The lure of wealth
in an uncharted industry is so great that thousands of people are jostling for
position, said Bocskor.
Since January, 115
new California companies have joined the National Cannabis Industry
Association, bringing total membership in the state to 330, said Deputy
Director Taylor West.
New companies
include cultivators, dispensaries, laboratories, law partnerships, accountants,
software developers, insurers and more, she said.
Their challenge is
to set up an infrastructure for a business that is not yet legal. Conway and
his business partner, General Hydroponics CEO Ross Haley, for example, recently
purchased farmland in Northern California that they hope to use to grow
marijuana but would not say where before the measure is passed.
Newport
Beach-based Terra Tech is trying to prepare for recreational sales while
building a legal business within the state’s medical marijuana marketplace,
which has annual sales of $2.7 billion.
The company spent
more than $800,000 designing and remodeling its Oakland dispensary to look more
like a high-end lounge than a drab medical clinic, said CEO Derek Peterson. It
also developed colorful packaging for its marijuana instead of dispensing it in
prescription bottles.
Despite such
optimism, passage of the California measure is not certain. It is opposed by
many of the same law enforcement and health care groups who helped defeat the
2010 initiative.
But this time
backers have the deep pockets of former Facebook president Sean Parker, support
from Newsom a Democrat expected to run for governor in 2018 and a switch in
attitude among voters who saw legalization come on line in other states.
Newsom said he is
backing it as a way to responsibly manage legalization, which he views as
inevitable but necessary to handle carefully.
“As a guy with
four kids, who doesn’t like the drug, doesn’t like the smell, doesn’t want my
kids to think it’s normalized, this is my number one concern,” Newsom said.
SOURCE: LoveWorld
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